top of page

SYNIOTEC

Brand Strategy for the Next Phase of Growth.

SAM and PAL products from the syniotec brand – robust IoT devices for locating and analyzing the use of construction equipment and containers, designed as part of a new brand identity with strategic clarity, product design, and visual identity.

THE QUESTION:

How can we strengthen our market position in the long term?

OUR ANSWER:

syniotec – a powerful, dynamic brand that focuses on and further develops Sharemac's future positioning.

A large-format outdoor poster on a concrete wall featuring the distinctive red syniotec design and the slogan promoting the digitization of construction site processes.
SAM and PAL products from the syniotec brand – robust IoT devices for locating and analyzing the use of construction equipment and containers, designed as part of a new brand identity with strategic clarity, product design, and visual identity.
Billboard_Mockup_Securysite 1.jpg

OUR SERVICES

Brand Strategy

Positioning

Visual Identity

Naming

Product Design

OUR APPROACH

Together with syniotec, we sharpened the brand architecture, created strategic clarity, and developed a new identity that combines innovation, technology, and industry expertise.

» We don't want digitization to become a construction site; we want the construction site to be digitized. «

SYNIOTEC

An illuminated poster with the syniotec slogan is displayed on a wall, while a person walks blurrily past in the foreground.
Visualization of the syniotec logo with typographic construction lines and an English mission statement on IoT solutions in the construction industry.

OUR SERVICES

Brand strategy

Positioning

Naming

Visual Identity

Product Design

Further projects
Further Projects
Home page of the Kurt König online shop on a laptop – digital platform for construction equipment rental, purchase, and service.

kurt könig

Digital transformation of a traditional family-owned company.

View Project
Start screen of the OLE platform on a tablet – digital solution for the heat pump market.

ole

Digital platform for the heat pump market.

​

View Project
Nagel Baumaschinen online shop on a laptop – home page with range of tools and machinery.

nagel

E-commerce for technical specialist trade.

​

View Project
Frame 2147220801 (1) Kopie.png

Ready to Shape ​

the Future Together?

CTA Section (1).png

Ready to Shape ​

the Future Together?

bottom of page