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SYNIOTEC

Brand Strategy for the Next Phase of Growth.

SAM and PAL products from the syniotec brand – robust IoT devices for locating and analyzing the use of construction equipment and containers, designed as part of a new brand identity with strategic clarity, product design, and visual identity.

THE QUESTION:

How can we strengthen our market position in the long term?

OUR ANSWER:

syniotec – a powerful, dynamic brand that focuses on and further develops Sharemac's future positioning.

A large-format outdoor poster on a concrete wall featuring the distinctive red syniotec design and the slogan promoting the digitization of construction site processes.
SAM and PAL products from the syniotec brand – robust IoT devices for locating and analyzing the use of construction equipment and containers, designed as part of a new brand identity with strategic clarity, product design, and visual identity.
Billboard_Mockup_Securysite 1.jpg

OUR SERVICES

Brand Strategy

Positioning

Visual Identity

Naming

Product Design

OUR APPROACH

Together with syniotec, we sharpened the brand architecture, created strategic clarity, and developed a new identity that combines innovation, technology, and industry expertise.

» We don't want digitization to become a construction site; we want the construction site to be digitized. «

SYNIOTEC

An illuminated poster with the syniotec slogan is displayed on a wall, while a person walks blurrily past in the foreground.
Visualization of the syniotec logo with typographic construction lines and an English mission statement on IoT solutions in the construction industry.

OUR SERVICES

Brand strategy

Positioning

Naming

Visual Identity

Product Design

Further projects
Further Projects
Rubin Ausschnitt Lofo in Tanlet auf Rotem Grund.jpg

Rubin

From brand to online store. Everything from a single source.

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Startansicht der OLE-Plattform auf einem Tablet – digitale Lösung für den Wärmepumpenmarkt.

ole

Digital platform for the heat pump market.

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Frame 22.jpg

kurt könig

The digital transformation of a long-established company.

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Ready to Shape 
​the Future Together?

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